06 May How To Make Sure Your Event Business Survives During Coronavirus
The events industry is currently suffering a very difficult time during Coronavirus. With so much uncertainty it has been difficult to plan and survive this current time. Many events can not-yet be rescheduled and a lot of important global exhibitions and shows have been cancelled. I have personally been in the events industry over 10 years and wanted to share with you my top tips on how you can make the most of this time.
Share your event knowledge
You probably have so much incredible knowledge about events that so many people would love to hear. All you need to do is put a clever spin on things and share this with your followers. For example, how about writing a blog about how to have the perfect birthday celebration in lockdown?
Try and be creative and share great ways of enabling people to have fun at this very limited time.
Get Tech Savvy
The event world is forever changing and this is something that you need to be aware of. From ensuring people can book online to introducing new E-Tickets. Be sure to use this time wisely and make sure your company does not get left behind.
A few things that you can do include introducing new social media techniques, adding VR to your events and creating a great automated sales funnel.
Engage with online group’s
Engaging with new groups is a fantastic way to connect with new like-minded individuals. So many great event groups are available on Facebook and LinkedIn. A brilliant group for everyone in events is called Delegate Wranglers on Facebook. This is a brilliant group for meeting new suppliers and promoting your services.
Now more than ever is a really important time for everyone to work closely together and ensure you maintain your work ethic – just in a different way. Remember this is a great opportunity to build your online presence and create a strong path for future business. I own Corporate Angels, a company that provides event models and brand ambassador so I completely respect how you feel at the moment.
Author Melanie Grace